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Brand Identity 101: A Real-World Designer’s Conversation
Let’s pretend your brand is a person walking into a room. The logo is the handshake, sure—but the identity is everything else: the way [&h...
Personal Branding 101: The 3-P System I Use to Attract the Right Clients
If your brand was a shop, positioning is the sign outside, proof is the products on the shelf, and visibility is the street you...